138.com Free Bet Bonus Offers and Review

138.com Introduction
138 have the tagline “where East meets West” and whilst they have predominantly been an Asia-focussed bookmaker they are keen to expand into Australia, the UK, Canada and Europe.
They used to be known as 138SunGame but rebranded when they started their push to expand beyond Asia. They have over a decade of industry experience and sound financial backing, as demonstrated by their recent deal to sponsor one of the biggest teams in English soccer outside the Premier League (Watford).

The website is available in English, Mandarin and Cantonese, which gives a good indication of their target market. As well as the sportsbook they offer two casinos (Macau and Vegas, in line with their East meets West approach), a live dealer casino and financial trading as well. They are licensed and regulated in the Isle of Man, just off the West coast of England and certainly tick all the right boxes in terms of safety, security and operational transparency. The site is operated by Xela Limited, who own a number of gaming sites and the know-how they bring to 138.com is clear.

Whilst there is currently no option to operate an account in Australia Dollars this is certainly something that may be added in the not too distant future. At present accounts will be operated in GBP and converted, with a range of deposit methods available. We would expect more features to be added in the coming months making them more Aussie-friendly but they are certainly still well worth a look.

at a glance

  • Bonus

    138.com Australia

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    Android , Iphone

  • Payment method

BONUS: 138.com Australia
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138.com rating

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138.com Free bets, bonuses and promotions

The free bet currently on offer to new customers is a 100% match on your first bet up to a maximum of £25. The minimum amount to qualify is £10, which is about $20 in Aussie Dollars.

Both the qualifying bet and the free bet must be win singles placed at minimum odds of 2.00 or greater and as is often the case the stake is not returned with any winnings. Your free bet is credited within 24 hours of the first bet settling and is valid for 30 days. Note that deposits made by Moneybookers (Skrill) or Neteller do not qualify for the free bet.

There are additional bonuses on offer in both the casinos and the financial trading suite, with the casino offering three bonuses of 100%, 75% and 50% on your first, second and third deposits, whilst those keen to take on the markets can earn a huge £500/$830 bonus.

138.com Site overview and conclusion

138.com are an excellent bookmaker who we expect to continue to expand. They are primarily an Asian bookie and so there is a lot of focus on the Asian handicap lines, soccer, live dealer casino and so on.

Whilst their aim is to target Asian players in new territories they are, of course, happy to welcome all players and given their decent free bets and offers and overall level of professionalism and expertise we would expect them to do very well.

Whilst their free bet isn’t quite as generous as some in the Aussie marketplace – one of the most generous in the world by the way – its simplicity goes some way to making up for that. However, where they really come into their own is their range of markets, especially on soccer. Whilst that might not be the number one sport for most Australians they do also offer a fair selection of bets – and at decent odds too – on Aussie Rules, Super Rugby and the NRL. They don’t offer any Aussie horse racing but as they only added UK racing markets relatively recently we expect that could be on their agenda at some stage. They also cover a good range of other sports such as cricket, golf, tennis and snooker, as well as US sports and lesser events such as MMA and hurling.

Customer service is available in English, Mandarin and Cantonese 24/7 and our experiences of their live chat service were positive on the whole. We suspect they may not have a huge number of staff as although we rarely had to wait long to connect to someone, there was often a longer than welcome delay in getting replies, suggesting they were dealing with other customers simultaneously.

Overall though we give 138 the thumbs up. The look and feel of the site is good, everything does what you expect and they have a sound financial background. A bit more Aussie focus would lift them right to the top of the tree but they are certainly worth signing up to in the meantime.

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